1)
Exchange links with sites that offer related products or
services.
Your sites link popularity is important for good search engine
results. (Some Search engines rank you higher if they find that you
are linked on many other sites)
2) Do
"Out off the Box" promotions
-
Add you URL on all of
your publications including letterheads , business cards
newspaper ads etc.
-
Put the URL on the back
or your company car.
-
Send out postcards to
possible future clients with a message about your latest
promotions or new updates on your website.
-
Give out free pens or mouse pads
with your URL on it.
-
Print T-shirts with
your URL.
-
Mention your Website in
Radio or TV spots and participate in talk shows promoting the
great services you offer.
-
Make a little brochure
about your website services and distribute them with your sales
people.
-
Each person in you
company should know the URL of your site and promote it. Start in-house
workshops and brainstorm for new ideas.
3)
Learn about the search engines as much as you can. See
our
Search Engines page for where to do that. And never think you just submit
once and forget about it, you need to check and work the SE's
regularly.
4)
Build more small sites with related content, submit them to
the search engines and promote your site there. This can add up
quite a lot of traffic.
5)
Add online postcards to your site. See
here how to do that.
6)
Get creative and develop new ideas, never stop to try out new
things and follow your ideas trough, don't just start, do it right. This
is a business and requires a lot of effort, but the return can be
great , so start a new promotion each week!
7)
Add a blog or a forum to your site. This way you can have an
interactive conversation of, comments, questions and answers, news
updates and your clients will come back to your site.
